eCommerce is both unique and utterly predictable.
There are a range of factors that contribute to the success of any online sales platform, whether they're selling just a few digital products or shipping high-end consumer electronics all over the world. Those are two extremes, but they also represent the types of customers we've helped with ecommerce success.
There's a few critical points that will contribute to the success of your store:
- Do you have a product people want?
- Have you marketed it effectively?
- Can people easily navigate to products and easily get to the checkout?
- Is your checkout process intuitive, fast and easy?
- Are you tracking every action your customers make and improving the customer journey based on that data?
It doesn't really matter which platform we use to make your online business a success, provided we can implement the last 3 points above!